Case study:

Sustainable Townsville

Atlas Soils Grounds to Grounds

Sustainable Townsville

Accelerating Circular Economy Activation through Collective Social Learning

As part of Townsville’s very own ‘Design System for Change’ approach to difficult sustainability challenges—an approach now reaching all corners of the globe—Sustainable Townsville ran a series of Collective Social Learning (CSL) workshops in partnership with Smart Precinct NQ, engaging over 60 diverse local businesses, youth representatives, all tiers of government, and a wide array of business types and sizes. CSL is a collaborative methodology that brings together diverse stakeholders to co-create practical and adaptive solutions. This approach is critical for Townsville’s journey toward becoming a “Looping Reef City of Action” as it aligns community actions with sustainability goals, ensuring solutions are both locally relevant and widely supported.

Check out the video: Looping Towards a Sustainable Future – The question we posed to the Townsville community and our business networks was simple but profound: “How can we collaboratively develop ‘whole of supply and demand chain’ solutions that maximise material value, eliminate waste, and benefit our community?”

About Sustainable Townsville

Established in Townsville, North Queensland, Sustainable Townsville emerged through the collaborative efforts of local small businesses, including founding member VRM Biologik, and Townsville City Council, supported by dedicated local volunteers. The initiative gained momentum through influential programs such as the Townsville Solar City initiative, White Roofs Townsville, Dry Tropics Water Smart, IBM Smarter Cities (Australasia), Candia Bruce Foundation scholarships, and a growing members base. Its primary purpose is to address regional sustainability challenges through inclusive, community-driven collaboration.

While currently largely on pause, Sustainable Townsville has historically served as a pivotal platform for industry collaboration and community engagement, with growing global recognition of its innovative, collaborative approach and the potential for its principles and models, such as the Design System for Change, to shape sustainability practices worldwide.

Sustainable Townsville is an innovative public-private partnership designed to engage, connect, support and promote local businesses, organisations, projects and initiatives focused on sustainability. As a not-for-profit organisation, Sustainable Townsville is supported by local businesses, Townsville City Council and a network of volunteers. The organisation provides a vehicle for industry collaboration and is an important voice for the emerging local sustainability sector.

Speaker Profile:

Greg Bruce OAM | Chief Sustainability Officer Townsville City Council
Greg is a leader in local government sustainability, with 20+ years of experience designing innovative, community-driven environmental systems. He has pioneered place-based learning and tech-enabled approaches to natural resource management, including Townsville’s Rowes Bay Sustainability Centre and NRM Hub, and is a strong advocate for ecotourism as practical sustainability.

Get tickets

Register for updates

Circular Futures NQ

Northern Australia’s Innovation and Sustainability Summit will explore the latest innovations, solutions, and approaches to building a sustainable and resilient future.

Contact

1300 467 119

events@spnq.org

143 Walker Street
Townsville City
Queensland 4810

Navigation

Home

Pricing & Tickets

Regional Delegation

About

Townsville Region

Pitch Showcase

Copyright © 2026 Smart Precinct NQ
Thanks to the support of Advance Queensland